Our Mission
To provide products of uncompromising quality with unquestionable integrity and be worthy of the trust patients place in our clients.
The following describes our philosophy and place with each factor in our industry.
Our Patient
Our patient is unique. He has taken the responsibility for his own health and based on his principles, is motivated to educate himself toward his own best course of action and exercising his basic freedom of choice to do so. Throughout, he has the conviction to fend off subtle and not so subtle criticism from health authorities, family and friends and has found our client, to whom he trusts his health and, ultimately, his life. It is through their conviction that we test our integrity and realize our true purpose as a company and as individuals. This type of heroic spirit deserves our very best.
Our Company
We are unique. As a company, Integra Nutrition Inc. continues to grow. Although our growth may be measured in numbers, its measure will be determined as our contribution to truth. Truth is the underlying principle that dictates our beliefs and our conviction to act on them. Through integrity of product and service, we become worthy of and thereby honour our patient and client, who act on their beliefs to exercise their right to promote optimal health and personal health freedom.
Our Industry
The natural health care industry is unique. As members, we are part of an enterprise that stands apart. We do not accept what is given to us. We take responsibility to find the truth. We go beyond the path of least resistance and through perseverance, an open mind and strength to overcome criticism, find another way. We value life. We value truth. Through both, we grow. Through growth, we become valuable.
Our Philosophy
Our Product Development philosophy is based on a tree model where:
- The branches and leaves represents the condition or disease targeted by the nutrients. These are our -L products representing the leaves of the tree.
- The trunk represents the pathways through which nutrients and messages are able to freely pass. These are our -T products representing the trunk of the tree.
- Healthy roots represent the DNA and its integrity. These are our -R products representing the roots of the tree.
Our approach is based on simply on three elements Each element benefits the other as follows:
1. Healthy Aging Research and Technologies
Strengthening this element allows:
- for stronger products and enhanced protocols
- measurement of more focus significant metrics and better definition of relatable biomarkers
2. Products and Protocols
Strengthening this element allows:
- research application and validity
- clinical results to refine measurement parameters
3. Measurement
Strengthening this element allows:
- precise measurement to better direct research
- proper assessment of products and protocols to accelerate health results
